This festive season, X & Zero crafted a campaign for Dhanraj Jewellers where the vision was to capture the spirit of festivity through design and storytelling whilst seamlessly tying into Dhanraj’s Festive Offer.  

The creative journey began with defining a strong visual direction that embodied which came alive through a shoot that beautifully showcased Dhanraj’s artistry and festive charm.  

To bring this campaign to life digitally, we curated an engaging mix of teasers, posts and reels and consistently shared moments from the shoot and the festive offer to keep audiences inspired and connected. A campaign that celebrated not just jewellery, but the emotion and joy of the season.