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HomeBrand solutionsAll Bright X Raishma London

All Bright X Raishma London

Raishma is a contemporary British couturier taking influences from cultures both east and west. Raishma uses authentic hand beading and thread work to veil delicate fabrics of georgette silks and tulle in her signature subtle colour palette. With a strict eye for detail and understanding the precise craftsmanship that goes into creating luxurious gowns, Raishma brings a designer influenced ready-to-wear collection to the market at affordable prices. Her fusion-inspired aesthetic is unique and offers originality, thus allowing the collection to stand out distinctively.

 

In April 2017, Raishma opened her first central London store in Marylebone. Housing her couture gowns and ready-to-wear collections across the two-floor boutique, which is a luxurious setting for her clientele to embark on a unique experience.

 

Founded in 2017 by Debbie Wosskow OBE (Founder of LoveHomeSwap) and Anna Jones (former CEO of Hearst), AllBright supports women at all stages of their careers, with a particular focus on skills, events and space.

 

X & Zero pitched a collaborative experience between Raishma and the members of the All Bright club.
All Dressed up + Everywhere to go!
Showcasing the brand’s AW18 Collection, Raishma took guests through how to dress / style for work or occasions. Also in accompany was a hair and makeup artist, giving advice on how to compliment the look with easy makeup tips and hairstyles.
Date:

January 28, 2024

Category:
Brand solutionsBrand strategy & gtmCommunication assets & mediaDigital & social assetsInfluencer engagementSocial media management
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X & Zero is a brand experience agency.

We are a brand solutions agency that uses design, connections, technology, and empathy to enhance audience engagement, interaction, and sales.

X & Zero signifies the exchange and interaction between brands and people. X signifies the exchange, while Zero, the outcome of that, signifies a new beginning

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